Most sellers may be concerned about how to get more sales on Shopee, actually there are multiple ways to increase sales. One of the ways is joining the Shopee campaign. In this article, I will share the benefits of joining the Shopee campaign and steps to join.


 

What is Shopee Campaign?

Shopee holds campaigns periodically, for example holidays, 11.11, year end campaigns. Campaigns are powerful marketing tools on Shopee, they are official Shopee promotional events. The product campaigns are featured in highly visible and easily accessible locations on Shopee’s homepage or category pages.

 

Benefits to join Shopee Campaigns

1. Get more traffic
Shopee sellers can nominate products to be part of the campaigns, therefore you can have great opportunities to increase exposure. And there are more buyers who will visit Shopee before the campaign and add to the shopping cart.

2. Get more sales
Many buyers are willing to purchase products during campaigns because of the preferential price. You can offer discounts, vouchers, or free shipping to your buyers, it will help you to attract more views and get more conversions, therefore you can get more orders during campaigns.

 

How to join Shopee Campaigns?

Join Shopee campaigns on seller center
Step 1. Login Shopee Seller center, go to Marketing Center, you will see the Campaigns.



Step 2. Choose the upcoming campaign to join. Please note that you need to be qualified to join the product campaigns.

Step 3. Nominate your products. You can select your products to join Shopee campaign, then input the discount, campaign stock, and purchase limit for the selected products, and Save them.



Step 4. You can view the nominated products, and you can still edit the nominated products’ prices before the end of nomination date.


Join Shopee campaigns on APP
Step 1. Login Shopee APP, go to My Shop > Marketing Center > Campaigns.



Step 2. Choose the available product campaigns you’d like to participate in.

Step 3. Click Nominate to nominate your products for campaign, then you can select products and input discounts for the selected products.



Step 4. View the nominated products for the campaign.

 

Note for Shopee Campaigns

You need to allocate stock for upcoming Shopee campaigns, you need to prepare enough stock for your joined campaigns. Otherwise you may have no stock if you get many orders during campaigns. I suggest you use BigSeller to allocate and reserve stock for campaigns and sync stock to all stores, it will help you avoid overselling.


 

Conclusion

Participating in Shopee campaigns can help you get more traffic and sales during campaigns. You can try to join more campaigns on Shopee, and it will bring you more orders.