Shopee Announced The Advertising Method For 11.11 Promotion
Jayson 03 Nov 2023 10:07
According to the latest news, Shopee said that 11.11 advertising can help sellers accurately attract target customers and overcome traffic bottlenecks. The advertising cost per click is only 0.02 US dollars, and the investment-output ratio of 11.11 promotion advertising is as high as 12 times.
Based on the latest survey on the previous promotion data, the advertising unit volume of Malaysian sites, Thai sites, and Vietnamese sites has an outstanding performance. The average single-store advertising volume of the Singapore site's promotions day has increased 5 times compared to normal days, which is the most significant performance.
At the same time, Shopee also recommends that if the seller chooses to "Set a budget" when placing ads, it is recommended to increase the budget 3 to 5 times during the promotion period to strive for higher ad clicks. Remember to monitor budget usage during promotions and increase your budget when appropriate. You can also choose to change your budget to "Unlimited" if you want your ads to show more frequently.
In addition, the advertising conversion rate of the 11.11 promotion day will increase by 2 to 3 times, so the average bid during the promotion period will generally increase. Shopee has also launched the "Automatically optimize bids on the day of the event" function. This function is only effective within 24 hours on the day of the promotion. Sellers can choose ads with good results to turn them on.
Based on the latest survey on the previous promotion data, the advertising unit volume of Malaysian sites, Thai sites, and Vietnamese sites has an outstanding performance. The average single-store advertising volume of the Singapore site's promotions day has increased 5 times compared to normal days, which is the most significant performance.
At the same time, Shopee also recommends that if the seller chooses to "Set a budget" when placing ads, it is recommended to increase the budget 3 to 5 times during the promotion period to strive for higher ad clicks. Remember to monitor budget usage during promotions and increase your budget when appropriate. You can also choose to change your budget to "Unlimited" if you want your ads to show more frequently.
In addition, the advertising conversion rate of the 11.11 promotion day will increase by 2 to 3 times, so the average bid during the promotion period will generally increase. Shopee has also launched the "Automatically optimize bids on the day of the event" function. This function is only effective within 24 hours on the day of the promotion. Sellers can choose ads with good results to turn them on.
