How AI Tools Are Changing Visual Marketing for Lazada Sellers in Malaysia
Erra 13 Oct 2025 07:50ENCopy link & title
The challenge is that good visuals take time and for small teams or solo sellers, hiring designers or arranging photo shoots can get expensive fast. Pic Copilot, an AI design platform by Alibaba, is changing that by making it possible to create high-quality visuals in minutes instead of days.
What is Pic Copilot?
Pic Copilot is an AI-powered visual design tool developed by Alibaba’s international AI team. It’s designed to help online sellers, brands, and creators produce high-quality product visuals in just a few clicks, without needing a designer, expensive equipment, or editing experience.
Since its launch in October 2023, Pic Copilot has quickly grown to over 1 million users worldwide, ranging from small business owners to established brands like Baseus, Vevor, and Zeuslap. The platform uses advanced AI models trained on billions of eCommerce images to understand what makes a product photo appealing and conversion-driven.
Its impact has been significant: users have reported an average 54.7% increase in click-through rates for their visuals and collectively saved over USD 370 million in production costs.
For Lazada sellers in Malaysia, Pic Copilot offers a straightforward way to maintain consistent product visuals without spending heavily on creative resources.
Why Lazada Sellers in Malaysia Are Turning to Pic Copilot
Smarter Visuals Built on Real E-Commerce Data
Pic Copilot is an AI model that was trained on over one billion product images across different e-commerce categories, learning what kind of visuals actually attract clicks. It understands how to highlight textures, lighting, and product angles that appeal to online shoppers. For Lazada sellers, that means you can produce professional-looking visuals even without photography equipment or a design background.
Faster Results, Smaller Budgets
Hiring a photographer or designer can be costly, and waiting for edits can delay product uploads or campaign launches. Pic Copilot speeds up that entire process by creating high-quality images or videos in under a minute. Lazada sellers can refresh their listings or launch promotions quickly, while saving on photo shoot and editing expenses.
Simple for Anyone to Use
You don’t need any design experience to get good results. Just upload a clear product photo, pick a layout or theme, and the AI automatically generates visuals tailored for e-commerce use, ready for your Lazada listings, ads, or social media. Everything produced is fully owned by you, so you can use it freely for commercial purposes without any extra licensing steps.
Designed for Global and Regional Teams
Pic Copilot supports 13 languages, making it convenient for Malaysian sellers who work with international suppliers or manage stores across Southeast Asia. Teams can easily collaborate on visuals without language barriers or extra translation work.

Why It Matters for Lazada Sellers in Malaysia
On Lazada, most shoppers decide whether to click on a product based on how it looks long before they read the description. Strong visuals build trust and make your store look more professional.
For Malaysian sellers, Pic Copilot makes it easier to:
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Create studio-quality visuals in just a few minutes
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Keep branding consistent across product listings and promotional banners
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Cut down on photography and editing costs without sacrificing quality
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Launch campaigns faster, especially during high-traffic sales like 11.11 or 12.12
Whether you’re running a small online boutique or managing a large Lazada storefront, having quick access to polished visuals can make a real difference. It helps you stay competitive in a marketplace where shoppers are constantly comparing products side by side.

Bringing It All Together
AI tools like Pic Copilot are helping Lazada sellers create visuals faster and at a lower cost, but after producing those visuals, the next step is managing and refining them efficiently across product listings.
With BigSeller’s Picture Editor, sellers can handle all their image adjustments directly within their Lazada, Shopee, or TikTok Shop listings. The tool includes a full range of editing features such as:
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Adjustments for cropping, resizing, and fine-tuning color and brightness
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Drawing and text tools to highlight product details or add promotional notes
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Borders, stickers, and icons to make visuals stand out during campaigns
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One-click white background remover, useful for meeting Lazada’s clean image standards
The editor also supports bulk editing, allowing sellers to modify multiple product images at once, saving time while keeping their store visuals consistent and professional.
Start refining your visuals more efficiently today, try BigSeller for free and see how its built-in editing tools can help your Lazada store stand out.