Blog > Marketplace News > Philippine President Asks TikTok To Help Small And Medium-sized Businesses

Philippine President Asks TikTok To Help Small And Medium-sized Businesses

Jayson 20 Nov 2023 07:11

Philippine President Ferdinand Marcos Jr. reportedly asked TikTok to help mom-and-pop shops promote their products on the social media platform, which has millions of users.



After Marcos met with TikTok CEO Chew Zi Shou, the President's Office said in a statement that Marcos hopes the app will train local sellers, especially those in rural areas, to market their products and create more economic value.



"We have encountered many such situations in Vietnam, Indonesia, and Malaysia," Chew Zi Shou said in a separate statement, adding that "providing them with a platform to sell nationwide and export to the world, this is TikTok's current plan.”

According to data from "We Are Social" and "Hootsuite", more than two-thirds of Filipinos have access to the Internet and are more active in using social media than other Southeast Asian countries. Currently, TikTok Shop has posed a threat to e-commerce platforms such as Lazada and Shopee, which has also caused TikTok Shop to receive more attention and pressure.



Among the reasons for the previous ban on TikTok Shop in Indonesia were the monopoly threats that TikTok Shop poses to Indonesian small and medium-sized enterprises. Therefore, in this meeting, the President of the Philippines also made additional requirements in this regard. And this may also become an important factor in TikTok Shop breaking through the blockade.