TikTok Shop is rolling out a new logistics option under Ship By TikTok (SBT) called Instant Delivery. Designed for speed and convenience, Instant Delivery connects sellers directly to buyers through a point-to-point logistics service, cutting down delivery time significantly.

Currently, this feature is available to invited sellers only, but knowing how it works and how to use it properly can help you stay ready if you’re onboarded.

What is TikTok Shop Instant Delivery?

TikTok Shop Instant Delivery is a specialised shipping option introduced under Ship By TikTok (SBT). Instead of going through the usual courier network where parcels may pass through multiple hubs, Instant Delivery works with a dedicated logistics partner that provides point-to-point delivery.

This means the rider picks up the parcel directly from your warehouse or store and delivers it straight to the buyer, cutting down on delays and ensuring much faster fulfillment.

For sellers, Instant Delivery brings three key implications:

• Faster Fulfillment – Ideal for urgent orders, same-day deliveries, or time-sensitive products.

• Stricter SLAs (Service Level Agreements) – TikTok enforces tight pickup deadlines, so sellers need to stay on top of dispatch times.

• Direct Impact on Performance Metrics – Missing a cutoff could increase your Late Dispatch Rate (LDR) or trigger cancellations counted under your Seller Fault Cancellation Rate (SFCR).

Instant Delivery Timelines You Must Follow

One of the biggest differences with TikTok Shop Instant Delivery is the strict dispatch timelines sellers must follow. These rules exist to keep deliveries fast and reliable. If you miss a deadline, your order could either be marked as late dispatch (which affects your Late Dispatch Rate, or LDR) or automatically cancelled (which counts towards your Seller Fault Cancellation Rate, or SFCR).

How to Enable Instant Delivery

Before you can start using TikTok Shop’s Instant Delivery, you need to set up your account correctly. This ensures drivers can locate your warehouse or store accurately and pick up parcels without delays.

Step 1: Validate Your Warehouse Pinpoint

1. Go to Account Setting > Warehouse Setting.

2. Select the warehouse you want to use and click Edit.

3. Scroll to the Pinpoint section and click Edit again.

4. Enter your full address in the search bar.

5. Zoom in on the map to adjust the pinpoint to the exact location of your warehouse or shop.

6. Click Confirm Pinpoint, then save the changes.

Important: The system may auto-generate a pinpoint for you. Always double-check, because the rider will rely on this location for pickups. An inaccurate pinpoint can cause failed pickups or delays.

Step 2: Enable Instant in Shipping Options

1. Go to Shipping > Shipping Options.

2. Select the warehouse you just set up.

3. Look for Instant under available options and switch it on.

Once enabled, your store will be ready to fulfill orders via Instant Delivery.

How to Arrange Shipment & Handover

Once you’ve enabled Instant Delivery, here’s the step-by-step process to make sure your orders are shipped out smoothly:

Step 1: Filter for Instant Orders

• Go to Manage Orders.

• Add a filter: Shipping Options > Instant.

• Keep a close eye on these orders, since Instant Delivery comes with stricter SLA timelines.

Step 2: Print Labels & Pack Orders

• Select the orders and click Print Documents > Shipping Label.

• Pack your products securely.

• Attach the printed label to each parcel to avoid delays or misdelivery.

Step 3: Arrange Pickup

• Click Arrange Shipment to request a rider pickup.

• A driver will be automatically assigned and will contact you directly if needed.

Important Notes:

• Pickup can only be arranged during your provider’s operating hours.

• In cases of driver shortage (e.g., heavy rain, peak demand), the system will retry assigning another driver automatically.

• If the system fails to secure a driver within SLA, the order may be canceled.

• You can check the driver’s details anytime under View Logistics.
   

Handover Guidelines

When the driver arrives for Instant Delivery pickup, follow these steps to ensure a smooth and secure handover:

• Confirm the Pickup Code: Before giving parcels to the driver, always verify the pickup code. This code is unique for each order.

• Where to Find the Code: You can see the pickup code on the shipping label, it’s displayed at the top-right corner and also as a watermark.

• Why It Matters: Confirming the code ensures the right parcels go to the right driver, preventing misdeliveries or lost packages.
   

How to Reschedule Pickup

Sometimes, you may not be ready when the driver arrives. TikTok Shop allows you to reschedule a pickup once per order, but there are strict rules to follow.

Steps to Reschedule:

1. Go to the Order

   • Open the order and click More Action > Reschedule Pickup.

2. Select New Date & Time

   • Choose a new slot within the logistics provider’s operating hours.

3. Provide a Reason

   • Enter the reason for rescheduling and confirm.

4. Check Reschedule Details

   • Go to More Action > View Reschedule Pickup to verify the update.

Important Rules:

• Rescheduling is only allowed once per order.

• You can only reschedule on the same day or the next day after the order is placed.

• The new pickup must fall within the courier’s operating hours.

Always plan ahead, excessive reschedules may delay delivery and increase the risk of SLA breaches.

Stay Ahead of Instant Delivery with BigSeller

TikTok Shop’s Instant Delivery can be a game-changer for sellers, but it also comes with strict timelines and the risk of penalties for late handovers. To make the most of this program, sellers need precise order handling, accurate inventory control, and real-time logistics visibility.

BigSeller provides exactly that. As a free, easy-to-use, and highly automated e-commerce ERP designed for Southeast Asian sellers, BigSeller centralises everything from order syncing and inventory updates to logistics tracking and automation tools. This makes it easier to stay compliant with Instant Delivery’s Service Level Agreements (SLAs) while scaling sales across multiple platforms.

Streamline your Instant Delivery workflow and boost your store efficiency with BigSeller, try it free today.