During Lazada Malaysia’s 11.11 Biggest Sale, the platform will implement several temporary restrictions to ensure smooth operations during peak traffic. Sellers need to prepare in advance to avoid disruptions to listings, prices, and promotions.

1. System Freeze Schedule (10–13 November 2025)

To maintain optimal platform performance during high-traffic hours, Lazada Malaysia will temporarily freeze certain Seller Center (ASC) and Global Selling Platform (GSP) functions.

Duration: 10 November, 8:00 PM – 13 November, 11:59 PM

What this means for Lazada sellers in Malaysia:

• You can still view your products and campaign details in ASC.

• You cannot submit, edit, or withdraw products or promotion tools during this period.

• Accepting deals or confirming campaigns will also be temporarily unavailable.

This freeze prevents system lag, synchronisation delays, and listing errors when millions of users shop simultaneously, ensuring a smooth experience for both sellers and buyers.

Tips: Finalise all product uploads, edits, and promotions before 10 November, 8:00 PM.

2. Price Lock Period (7–13 November 2025)

To provide a consistent and fair shopping experience, Lazada will lock the prices of all approved campaign products.

Duration: 7 November, 12:00 AM – 13 November, 11:59 PM

What this means for Lazada sellers in Malaysia:

• Prices cannot be changed for campaign-approved products during this period.

• This includes increasing or decreasing prices, applying or adjusting vouchers, and modifying bundles like Flexi Combo or Add-on Deals.

Tips:

• Double-check pricing and stock levels before 7 November to avoid discrepancies or stockouts.

• Ensure all promotions are correctly set up ahead of the price lock.

Price locking ensures all buyers see consistent pricing, prevents last-minute errors, and helps campaigns run smoothly.

3. Temporary Downtime for Seller Promo Tools

Some Seller Center promotion tools will experience short downtime windows to stabilise the system.

During these windows:

• You cannot create, edit, or remove promotions.

• Any changes attempted during downtime will not be processed.

Tips:

• Schedule or update all promo tools before the downtime begins.

• Double-check campaign settings to ensure promotions run smoothly during the sale.

Get Ready for Lazada 11.11 Sales with BigSeller

The 11.11 sale is a huge opportunity, but system freezes, price locks, and promo tool downtimes mean sellers need to plan ahead. BigSeller helps you do just that.

BigSeller is a free, easy-to-use e-commerce ERP designed for Southeast Asian sellers. It streamlines product management, order processing, inventory control, marketing, and reporting across multiple platforms like Shopee, Lazada, TikTok Shop, and more, so you can manage campaigns efficiently, avoid overselling, and stay ahead of deadlines.

With automation tools, real-time stock updates, unified promotion management, and mobile access, BigSeller makes it easier to prepare your listings and promotions for peak sales without stress.

Ready to simplify your 11.11 prep? Try BigSeller for free today and manage your multi-channel e-commerce business smarter and faster.