Top in-demand products to sell online in the philippines 2026
Jayson 29 Dec 2025 09:33ENCopy link & title
The Philippine e-commerce market is growing fast — estimates for 2025 vary (roughly USD 18–28 billion depending on the research firm), and forecasts show continued double-digit growth into 2026 and beyond. That means more buyers, more niche demand, and more opportunity — but also more competition and faster trend cycles.
Use this guide to spot practical product ideas, proven high-volume categories, and simple ways to test demand with minimal inventory risk.
Electronics and mobile accessories remain top revenue drivers on major platforms because they’re frequent purchases, easy to promote with specs and demos, and have high search volume.
Best bets for 2026:
These items benefit from clear specs, short purchase decision cycles, and strong cross-sell potential.
Skincare, cosmetics, and wellness products (supplements, vitamins) are consistent top sellers in the Philippines, often driven by social commerce, micro-influencers, and TikTok trends.
Consumers rebuy frequently, which makes customer-lifetime-value attractive for merchants. Offer sample sizes or trial packs to encourage first purchases, and follow up with subscription or bundle options for repeat buyers.
Kitchen gadgets, small appliances (e.g., air fryers), storage/organizers, and home décor remain high-frequency purchases as more Filipinos invest in comfortable, functional homes.
FMCG and smaller “home upgrade” items also see steady turnover during promos and sale events.
Practical tips:
Filipino food items, artisanal goods, and locally made handicrafts sell well both domestically and to overseas Filipinos. These categories benefit from storytelling, provenance, and packaging that highlights authenticity. Niche pet products also show strong repeat purchase behavior.
Practical tips:
Apparel (everyday wear, athleisure) and accessories remain high-search, high-traffic items. While competition is intense, small wins come from quick adaptation to social trends and tight sizing & return policies that build trust.
Practical tips:
For 2026 the smartest approach is a balanced one: stock core, repeat-purchase items (tech accessories, skincare, home essentials) while experimenting in small batches with viral/seasonal finds. Back every decision with quick validation (marketplace data, Google Trends, short test runs).
In addition to preparing in-demand products in advance, sellers in 2026 can also leverage ERP tools to better manage their businesses, such as BigSeller.
Use this guide to spot practical product ideas, proven high-volume categories, and simple ways to test demand with minimal inventory risk.
Want to manage multiple Shopee/Lazada/TikTok Shop accounts at the same time?
Vist our website to know more 👉 BigSeller ERP
Vist our website to know more 👉 BigSeller ERP
1. Tech & mobile accessories
Electronics and mobile accessories remain top revenue drivers on major platforms because they’re frequent purchases, easy to promote with specs and demos, and have high search volume.
Best bets for 2026:
- wireless earbuds and basic wearables (smartbands)
- fast chargers/power banks
- budget smart-home gadgets (bulbs, cameras).
These items benefit from clear specs, short purchase decision cycles, and strong cross-sell potential.
2. Health, wellness & beauty
Skincare, cosmetics, and wellness products (supplements, vitamins) are consistent top sellers in the Philippines, often driven by social commerce, micro-influencers, and TikTok trends.
Consumers rebuy frequently, which makes customer-lifetime-value attractive for merchants. Offer sample sizes or trial packs to encourage first purchases, and follow up with subscription or bundle options for repeat buyers.
3. Home & lifestyle essentials
Kitchen gadgets, small appliances (e.g., air fryers), storage/organizers, and home décor remain high-frequency purchases as more Filipinos invest in comfortable, functional homes.
FMCG and smaller “home upgrade” items also see steady turnover during promos and sale events.
Practical tips:
- Lead with problem-solving titles (e.g., “compact air fryer for 1–2 people”) and show lifestyle photos.
- Bundle accessories (e.g., organizer + cleaning brush) to increase average order value.
4. Local & specialty products
Filipino food items, artisanal goods, and locally made handicrafts sell well both domestically and to overseas Filipinos. These categories benefit from storytelling, provenance, and packaging that highlights authenticity. Niche pet products also show strong repeat purchase behavior.
Practical tips:
- Use product pages to tell the maker’s story and include clear shipping/expiry info for food items.
- Promote via targeted groups (local foodies, OFW communities) and emphasize authenticity badges or certificates when available.
5. Fashion & apparel
Apparel (everyday wear, athleisure) and accessories remain high-search, high-traffic items. While competition is intense, small wins come from quick adaptation to social trends and tight sizing & return policies that build trust.
Practical tips:
- Focus on a narrow niche (e.g., “affordable work-from-home staples” or “modest activewear”).
- Keep accurate size guides, measured photos, and low-friction returns — these reduce refunds and improve repeat purchases.
Conclusion:
For 2026 the smartest approach is a balanced one: stock core, repeat-purchase items (tech accessories, skincare, home essentials) while experimenting in small batches with viral/seasonal finds. Back every decision with quick validation (marketplace data, Google Trends, short test runs).
In addition to preparing in-demand products in advance, sellers in 2026 can also leverage ERP tools to better manage their businesses, such as BigSeller.
BigSeller is the ultimate FREE e-commerce ERP for Southeast Asian sellers, designed to supercharge your business. Streamline everything in one place—from product listings and order processing to inventory management, financial tracking, and automated operations.
Vist our website to know more 👉BigSeller ERP
Vist our website to know more 👉BigSeller ERP
BigSeller-Blog Senior Writer: Jayson
Sir Jayson has worked in well-known e-commerce companies such as Shopee and TikTok Shop, helping hundreds of sellers to deepen their e-commerce industry, expand their business, and eventually become high-quality sellers.
