Philippines DTI E-commerce trust mark no longer mandatory
Jayson 17 Oct 2025 07:04ENCopy link & title
DTI announces e-commerce trust mark will become voluntary
Following strong opposition from e-commerce sellers, the Department of Trade and Industry (DTI) will reportedly no longer require the use of the Philippine e-commerce trust mark, making it voluntary by the end of the year.
Senator Bam Aquino called the move "breathing space" for online small and medium-sized businesses, stating that the DTI's decision would reduce the compliance burden on small and medium-sized online merchants (MSMEs), giving them more time to adjust and prepare for future e-commerce regulations.
DTI Secretary Christina Roque also stated in a statement that the extension of the voluntary period is intended to listen to industry feedback and improve the system so that the "trust mark" can truly serve merchants and consumers.
The DTI is expected to evaluate whether the trust mark registration will remain voluntary by early 2026. While the requirement will remain voluntary until the end of the year, the DTI stated that "all existing laws related to e-commerce will continue to be strictly enforced."
How to apply for the e-commerce trust mark if necessary
If there are sellers who still need to apply for e-commerce trust marks (Shopee, Lazada, TikTok Shop), you can refer to the following articles 👇
1. Attention Shopee PH Sellers, Apply for The E-commerce Trust Mark ASAP
2. Lazada PH Sellers Need to Apply for The E-commerce Trust Mark by December 31
3. TikTok PH Sellers Must Apply for The E-commerce Trust Mark Before December 31
Besides, Filipino sellers can use BigSeller to administer their storefronts, which would increase buyer trust in the marketplace.
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BigSeller-Blog Senior Writer: Jayson
Sir Jayson has worked in well-known e-commerce companies such as Shopee and TikTok Shop, helping hundreds of sellers to deepen their e-commerce industry, expand their business, and eventually become high-quality sellers.
